
Swiss-Grade Family Office Standards for Global & Israeli Families
Precision • Independence • Global Execution • Swiss Heritage
At Lucid Investments, managing wealth is not about forecasting markets — it is about clarity, structure, disciplined governance, and global execution.
Founded by Karen Schwok, a Swiss national with over 15 years inside Switzerland’s private banking industry, including serving as CEO of Pictet Wealth Management Israel (2011–2017), Lucid brings Swiss values and global strategy to modern, cross-border families.
We apply Swiss discipline, institutional thinking, and global perspective to every financial decision.


Swiss Values, Applied in Israel
A Higher Standard of Advisory
The Israeli wealth ecosystem is evolving but remains local, reactive, and product-driven.
Lucid offers a different standard, grounded in:
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Swiss governance and precision
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independent, conflict-free advisory
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global diversification and custody
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structured processes and strategy
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transparent, long-term decision frameworks
Families turn to Lucid for stability and clarity in an increasingly complex world.
Swiss Expertise for More Than 20 Years
Karen’s deep experience inside Swiss private banking provides Lucid with:
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exposure to global investment committees
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a strong governance culture
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Swiss compliance and onboarding expertise
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cross-border risk evaluation
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multi-jurisdiction family structures
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international wealth planning frameworks
Few Israeli family offices possess such institutional Swiss experience.
A Unique Position in the Wealth Management Ecosystem
Lucid holds a rare vantage point:
deeply familiar with Swiss private banking, fully independent, and attuned to the realities faced by global families in Israel.
We support clients across three financial environments:
Swiss Banks — Exceptional, But Platform-Oriented
Swiss private banks provide world-class custody and execution, yet they are platform-centric, not holistic advisors.
They typically:
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prioritize internal investment products
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operate within structured product universes
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focus on portfolio management rather than family governance
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offer limited coordination with multi-bank, legal, or tax considerations
Lucid complements Swiss banks with:
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unbiased global solution selection
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strategic oversight beyond bank products
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onboarding & compliance guidance
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long-term coordination across institutions
Israeli Banks — Accessible, But Local and Fragmented
Israeli banks are familiar but primarily domestic in focus.
They often:
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emphasize local or wrapped foreign products
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rely on limited global research
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lack consistency and continuity
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revert to reactive decision-making
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offer limited cross-border expertise
Lucid offers the global clarity and structure not available locally.
Israeli Portfolio Managers — Professional, But Limited in Scope
Investment houses are important players but inherently constrained:
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portfolios often model-based or benchmark-driven
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global exposure indirect or packaged locally
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custody limited to Israeli banks
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advisory scope limited to investments
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little coordination with tax, legal, estate, or multi-jurisdiction needs
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research primarily domestic
Lucid stands apart through:
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multi-custodian global architecture (CH/LU/US)
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cross-border structuring
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Swiss-style governance and planning
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complete independence (no products, no incentives)
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orchestration across all advisors
Portfolio managers manage assets.
Lucid manages entire financial lives.


Global Custody Across Switzerland, Luxembourg, Israel and the U.S.
Modern families operate internationally. Lucid reflects this reality with a global custody framework:
Switzerland
Discretion, stability, and private banking excellence.
Luxembourg
Cross-border structures, regulated funds, and sophisticated planning.
United States
Institutional markets, liquidity, and access to world-leading investment vehicles.
This structure protects families from:
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concentration risk
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single-platform dependency
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domestic volatility
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operational bottlenecks
Multi-custodian architecture is essential for global families.
Global Research. Unbiased Decisions. Swiss-Grade Insight.
Through partnerships with leading international institutions, clients benefit from:
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multi-asset global research
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macroeconomic perspectives
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sector-specific analysis
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credit and fixed-income intelligence
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thematic and alternative insights
As an independent family office, our decisions are guided only by merit, alignment, and transparency — never product incentives.
Cultural Fluency — Swiss, Israeli, and Global
Lucid supports:
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global families living in Israel
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Olim transitioning into a new financial system
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Israeli founders with assets abroad
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multi-jurisdiction households
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families with European and North American ties
We bridge:
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Swiss precision
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Israeli pragmatism
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global expectations
A rare and powerful combination.
A Structured, Institutional Process for Complex Lives
Lucid follows a disciplined Swiss-style methodology:
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holistic wealth architecture
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global portfolio construction
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coordination across legal, tax, trust & estate
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multi-custodian reporting
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governance and risk oversight
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multi-generational planning
More than advising — we orchestrate.

Boutique Size, Institutional Standards, Swiss DNA
Lucid serves a limited number of families to ensure:
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senior-level involvement
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discretion
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clear governance
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alignment and accountability
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uncompromised quality
Boutique by design.
Institutional in discipline. Swiss in philosophy.
